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Wall St. and Food: An Unhealthy Business Model: PepsiCo's CEO is under fire for pushing healthier products—and the drama says a lot about how the industry works

Date: June 30, 2011
Author: Prof. Marion Nestle
QUOTE: Hailed as a strategic visionary since taking PepsiCo's reins nearly five years ago, Mrs. Nooyi is facing doubts from investors and industry insiders concerned that her push into healthier brands has distracted the company from some core products....Products that PepsiCo calls "good for you" still make up only about 20% of revenue. The bulk still comes from drinks and snacks the company dubs "fun for you," including Lay's potato chips, Doritos corn chips and Pepsi-Cola...

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