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The Psychology of Hypocrisy

Date: September 6, 2007
Author: John Cloud
QUOTE: As psychologists Jamie Barden of Howard University, Derek Rucker of Northwestern and Richard Petty of Ohio State have shown, we often use a simple temporal cue to distinguish between the weak and the hypocritical: if you say one thing and then do another, you are much less likely to be forgiven than if you do one thing and then say another.

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